It’s no secret that video has taken the crown for the MOST effective marketing content ever. Forbes Magazine recently reported that the number of people who watch online videos has doubled since 2018, and according to a survey of 582 marketing professionals and online consumers conducted by Wyzowl, nearly 81% of businesses are now using video marketing to tell potential customers about their brand, and.... it works! According to Wyzowl, 88% of marketers said it gives them a positive ROI.
On average, viewers retain 95% of a message when they watch it in a video... compared to 10% when reading it in the text (Insivia). Additionally, you can simply explain more detail and offer more of your value proposition, in less time.
What’s more, Cisco found that online video will make up more than 82% of all consumer traffic in 2022.
So lets talk about putting your press release or newsworthy content into video form. We've meshed our professional content production team, ranging from camera crew, producers, and directors, with a talented broadcast news team, whose collective experience exceeds over 30 years in professional news production. Our social media and marketing department realized a unique and incredibly beneficial opportunity to offer our clients a video version of a press release, or VNR (Video News Release).
So, we installed a state of the art news set in our studio and outfitted our facility with broadcast cameras, lighting, and systems which allow us to create professional and highly effective video content to help market your endeavor and announce the news that will create attention for your brand.
Get a Quote
Contact us today to get a quote for your custom video press release, or call our team at 775.683.9830